We’ll sue for anything these days. A class action lawsuit against the maker of the popular fireball cinnamon whisky alleges the brand mislead consumers with one of its bottles. The maker of fireball is being sued by an Illinois citizen who claims the company sold smaller bottles of fireball at gas stations for 99 cents. The lawsuit claims these specific bottles did not contain whiskey in them, rather a malt beverage. The bottle, labeled as “fireball cinnamon” sold at non-liquor stores, did not contain the word “whisky” on the label as the original “fireball cinnamon whisky” bottle has. The lawsuit says the flavor of this specific bottle was, “malt beverage flavored to taste like its cinnamon whiskey”., which is exactly what the label says. The suit claims that the font was so small people would have had to look real hard to find that information. The lawsuit says using these terms was a clever “turn of phrase” knowing consumers might not read the fine print, which could mislead them into thinking it contained distilled spirits.
Kansas is one of the states joining the lawsuit.
